Marketing Consulting

Email Marketing Consulting- Role of Consultants
Effectiveness and safety of modern day email marketing can be ensured only by email marketing consultants. The consultants basically perform two important functions. Firstly they give more attention to the content of your emails. ...

The SMG business model: Marketing or PR? Both - and more.
I’d like to borrow a few value statements from a colleague named Susan Goodman (who runs an amazing Marketing consulting firm in New York) because they perfectly encapsulate how we do business and the value that we bring to our client ...

Guerilla Marketing
Increase results of your marketing efforts by learning what it means to use guerilla marketing techniques.

Foreclosures Shown On Scary, Encroaching Heat Maps
If you want to see in stark colors exactly how the mortgage credit crisis is spreading across the country, go to real estate search site HotPads and look at the foreclosure heat maps in your area. These are map mashups that take ...

HP Provides Unlimited Online Storage with Upline
Hewlett-Packard has just officially announced the release of HP Upline, a consumer online storage service that can be used for both backup and file sharing purposes. The online storage space has been heating up lately with the release ...

Firefox Beta 5 Improves in Client-Side Regex Test
Milliseconds matter. If everyone's Web 2.0 apps are doing complex computations in the browser, that browser better be efficient. Firefox's developers seem to realize that, mercifully. Firefox 3 is showing significant improvements over ...

Facebook Chat Launches, Site Gets Even Noisier
Users of Facebook will start seeing the site's new chat feature showing up in their browsers starting today, the company has announced. According to a blog post by Facebook's Josh Wiseman, users won't have to install anything or set up. ...

Bridging Desktop And Web Applications, Part 2
The following, written by guest writer Matthew Gertner, is a follow up to his post Bridging Desktop And Web Applications - A Look At Mozilla Prism on March 22, 2008. Matthew was a co-founder and CTO of startup AllPeers before it shut ...

Pubmatic Data Suggests Small Sites Command Higher Rates For ...
Online ad-optimizing service PubMatic is now publishing an AdPrice Index with the average rates collected for remnant ads by 3000 Web publishers. These are the ads that sites place from the big ad networks when they cannot sell the ...

Time.com Goes Trolling For Blog Links
How does a big magazine site like Time.com get blogs to link to it? Put up a list of the Top 25 Blogs where readers can vote for their own favorites. Okay, we’ll take the linkbait. TechCrunch is on the list, but so far only 57 people ...