Digital Marketing

Coremetrics Received $60 Million for Digital Marketing Optimization
Coremetrics received $60 Million in series E funding from 3i, Accel Partners, FTVentures and Highland Capital Partners. Coremetrics provides digital marketing optimization solutions. Technorati Tags: VC News venture capital coremetrics ...

Project Manager for Java opening in Delhi/Dubai
Digitas( www.digitas.com ) is the world's leading digital marketing network, working with the biggest brands. Digitas has a specialized division, Prodigious Worldwide, the world's only standalone, global digital productions company. ...

The New Digital Marketing Mix and What I Learnt At Marketing Tech
From rubbing shoulders with the great and the good of advertising (Publicis, WCRS and more) to meeting marketing visionaries at Cadbury’s and 3M, the event was a fabulous barometer of the emerging digital mix in the UK and brilliantly ...

Servant-Leader Marketing
It’s interesting to imagine how the digital platform would change if brands started to think that their role was to lead by serving the needs of viewers. Is forcing viewers to watch by disabling fast-forward capabilities serving the ...

E-mail pitches and Web ads help power financial marketing
The use of e-mail and Web ads in direct marketing by US financial services companies is projected to grow by 22.5% and 17.8%, respectively, between 2007 and 2012, according to a report from the Direct Marketing Association. ...

Make Money On Ebay With Digital Products
On April 1st 2008 Ebay dropped the hatchet on many of those who are selling digital products on their network. While this news devastated some, this is actually good news for legit sellers. This puts the sellers of the 1 penny e-books ...

WOMM University: A Hands-on Approach
Come participate in the world’s most advanced and practical coursework in Word of Mouth Marketing from WOMMA. You will leave with new ideas, new programs, new tools that you can apply to your business and brands today. ...

WOMM University: Practical Tools & Techniques
It's practical, hands-on coursework in Word of Mouth Marketing alongside the best in the business. You will leave with new ideas, new programs, new tools that you can apply to your business and brands today. It will be intimate with a ...

It's all about LIVE sharing
What I wanted to share with you is the excellent work Microsoft Israel are doing with respects to viral marketing, led by Lior Zoref, Digital Marketing Group. The digital group, along with Tech-Ed staff, are using every web 2.0 medium ...

Writing & Publishing Orgs Line Up to Condemn Amazon’s Bullying
... and as someone who devotes an entire chapter in my seventh book, Grassroots Marketing for Authors and Publishers to working with Amazon, I am deeply distressed by your decision to channel all digital-printed books through Booksurge. ...