Event Marketing

Paul Williams: Launch Events: If You Build It, Will They Come?
Marketing programs fail because we don't think through what it actually takes to make a new product, service, or store opening exciting and relevant enough to attract attention and motivate action. ...

Packed House. Standing Room Only. Full Media Coverage
Personally, I truly love working on events... love conceptualizing, planning, promoting and working events. And I love the high stakes nature of events. Many of my colleagues at Maple do, too. Regarding our performance in this area of ...

Made a stop at our BuzzParadise event for JeanPaul Gaultier ...
I took the opportunity to stop today at one of our BuzzParadise event for the promotion of Monsieur : Jean Paul Gaultier new line of cosmetics. Managed by Luca Conti our BuzzParadise evangelist for Italy (and web2.0 expert) and ...

Dear Liquor Company
3. Full interactive design, hosting and integration of promotional programs. 4. On-site Event marketing. 6. Management of in-club promotions. 7. Management of in-club advertising. 8. Management of brand guerrilla marketing. ...

Marketing Your Cuppy’s Coffee Mobile Unit
Event fees vary but a good rule of thumb is to try to keep your entry fees below $300. Watch out for large deposits. Don’t forget to pay attention to percentages of gross sales fees that some events charge. ...

Bloggers Digest - 4/4/08
Zen Cart Optimization shares a case study on event marketing, with a March Madness and NCAA Basketball promotion that realized conversion rates of over 26% at its peak. If you missed our holiday marketing webinar, you might want to ...

What were YOU doing on March 5th, 2008?
The event generated energy and enthusiasm for marketing, due to the simple and effective delivery of the messages and teachings. Ms. Briere went into detail about our marketing thought process model and taught over 80 attendees how to ...

Cahors, web marketing and French Malbec
The professional organization of the Cahors producers, whose Marketing Director, Jeremy Arnaud, is the master mind behind the scene, organized for 3 days the major event around this famous but not very well known grape. ...

The Joy Writer PR & Marketing business updates
Both of my artists have been invited to be part of the West Hollywood Ave of Art and Design event taking place over Memorial Day weekend; Olivier for his fine art photography, and Bigwood Art for her sculptures. ...

Soon-to-be Laid Off Schering-Plough Employees: Read This
That is why Pharma Marketing Network is AGAIN hosting a networking event for pharmaceutical sales and marketing professionals. ALL LAID-OFF SALES AND MARKETING EMPLOYEES OF MAJOR PHARMA COMPANIES WILL BE GIVEN A SPECIAL DISCOUNT! ...