Search Marketing

Selling Performics Search Marketing
It’s clear to us that we do not want to be in the search engine marketing business. Maintaining objectivity in both search and advertising is paramount to Google’s mission and core to the trust we ask from our users. ...

March ‘08: Best Search/Marketing Posts
Here’s my roundup of the best search/marketing posts during March. If you’re new to SBS, this is a monthly feature. You can find earlier “Best Of”s for each month in the archives. Only rule is that my own posts are not eligible. ...

Selling Performics Search Marketing
Recently we completed this process for the DoubleClick Performics businesses, and have decided to split them into two separately-run business units: Affiliate Marketing and Search Marketing. For more information, please read our ...

Wells Fargo Uses Search Marketing For Web Product
To generate leads Wells Fargo is deploying search marketing using Google Adwords, search optimization to move to the top position of the organic search by using a distinct URL wellsfargo.retiresecureindex.com, measuring the click ...

Google: is there a 'brain drain'?
Search engine Google is suffering from a 'brain drain', some analysts have suggested. Writing on...

April springs a few surprises
Websites across the world have marked April Fools' Day with a series of jokes and hoaxes. Among...

Megachart & Analysis: Google Management Changes, 2000-2008
With two high-ranking Google executives leaving the Big G within a month's time, I thought it would be interesting to go back through Google's executive management page over the years and see how it reflects changes among the higher-ups ...

links for 2008-02-07
How to Engage Customers in Search Marketing - Search Engine Watch Search marketing no longer can operate in a vacuum. It’s just a part, although a major part, of the bigger marketing picture. Here are ways you can capitalize on this new ...

Search Marketing - Sad discovery ends search for girl, 7 - Salt ...
Sad discovery ends search for girl, 7 - Salt Lake TribuneABC NewsSad discovery ends search for girl, 7Salt Lake Tribune, United States - 6 hours agoPhoto from search flier for missing South Salt Lake girl Hser Nay Moo...

March ‘08: Best Search/Marketing Posts
Here’s my roundup of the best search/marketing posts during March. If you’re new to SBS, this is a monthly feature. You can find earlier “Best Of”s for each month in the...