Marketing Mix

Taking charge
Cincinnati communications firm Northlich names Mark Willis to oversee its six-person Warehouse District branch and its 40-person Columbus office.

Goal setting works!
I'm a little embarrassed to admit that, although one of the things I do for my Marketing Mentor clients is help them set and achieve marketing and financial goals, it wasn't until this January that I set some solid financial goals for ...

E-Marketing Coordinator
The successful candidate must be qualified to degree level or equivalent in Marketing or a Marketing-related qualification. Previous experience of the digital marketing mix and demonstrable knowledge of working on email marketing ...

Entrecard - Bound To Fail?
I will not say that Entrecard is a perfect system. I have had my own share of unpleasant experiences with Entrecard but I decided to keep it because of its benefits. So far, the advantages, outweighed the disadvantages. ...

Marketing Basics
I highly recommend that you utilize seminars in your marketing mix, regardless of your profession. However, if you want to build a highly profitable 6 or 7 figure income professional practice using seminars, then you must spend some ...

The Dangers of SEO
There is no doubt that SEO in the overall marketing mix is critical. SEM is a primary consideration for managing your Web presence, right up there with Landing Page Optimization, User Interface (UI), good design and good, ...

When software and politics mix, quality suffers
In my last post, I talked about the challenges in quality assurance across complex SOA environments -- and how quality is important in SOA, because SOA is built on trust. Without trust in the viability and reliability of services, ...

Affiliated Soldierz - Move Around
Working strictly underground the group started their movement by street marketing mix tapes and promotional items throughout the city. Performing at local venues and promoting their new single through radio and online network, ...

Golf Green Media Delivers the Ideal Environment to Tell a Company ...
... when they are most receptive, and when they have multiple hours to effortlessly engage with your brand, is why Golf Green Media is quickly becoming a key part of many leading advertisers’ marketing mix,” says Brad Pavek, President, ...

Senior Brand Manager
Précis Management of all aspects of the Weighwatchers from Heinz Frozen Ready Meals category (full marketing mix inc ATL and NPD) About the Client Our client is a global food company, with a ...