Marketing Agencies

25th Anniversary REGGIE Awards
Representing the over $1 trillion integrated marketing industry, the organization is comprised of Fortune 500 companies, top marketing agencies, law firms, retailers, service suppliers and academia, representing thousands of brands ...

Moving beyond the banner ad
To illustrate, this week an online marketing agency sent me an expose of a recent campaign for a luxury car brand, touting how innovate it was. The campaign included a blizzard of activity (micro-sites, contests, custom content, etc). ...

12 Reputations Every Company Should Monitor Online
OK, for all of your internet marketing agencies–and anyone else that knows the value of keeping clients happy–here’sa tip for you. Monitor the news for your clients and then send them a note to congratulate them on their ...

Agencies Using Creativity to Save Themselves
WASHINGTON (AdAge.com) -- Traditional ad agencies will have a role in the advertising world for years to come, but their role is going to change, Publicis Groupe CEO Maurice Levy and Dentsu Chairman-CEO Tateo Mataki told the ...

Small Business Marketing Conference
Registration fee is at $975, a lot cheaper compared to when you hire most skilled online marketing agencies for a single day’s worth of personal consulting. Here are the speakers invited to share their expertise and talk about their ...

Marketing 2.0: Can Meebo Make it Real?
Can Ad Agencies Make Ads That Don't Suck? Quality advertising is like live streaming video - not very many people can do it very well. General consensus among at least self-appointed marketing 2.0 thought-leaders (! ...

SUPERVISOR AARON PESKIN SINKS FROM LOW TO ABSURD
His writing skill has been employed by marketing agencies, including Don Solem & Associates. He has covered San Francisco governance for the past eleven years. Pat scribes an offbeat view of the human family through Believe It or What. ...

Top 5 learnings for emarketers - New Media Marketing Conference 08
This can be a challenge, especially when more traditional agencies are trying their arm at “new media”, or when the advertising and digital agencies are two different companies, both trying to impress the client. ...

Comment on Reality check: International advertising by ...
Through recent contact with adaptation agencies, I’m coming to understand that transcreation has practically nothing to do with translation. When you want to launch analogous but not identical ad campaigns in magazines in three ...

Cegedim Dendrite DTC Industry Check-Up Survey projects finds ...
The survey, produced by polling a mixture of manufacturers, marketing agencies and consultants finds that the number of people who expect 2008's budgets . . .