Marketing Agencies

Book Giveaway - April 2008
He also has a deep understanding of interactive marketing and has led Internet development and interactive initiatives for major direct marketing agencies. Tooker is a highly-rated and sought-after speaker at conferences both in the ...

Ask SEMpdx: In-house or Outhouse? What Criteria Should a Company ...
The ideal arrangement is to hire an in-house person as well as work with third-party vendors, unless you´ve got a stellar search marketing department. An agency brings a dedicated staff, a lot of specialty knowledge not available to ...

Social Media: ‘Agencies Don’t Get It,’ Survey Says
Clients are eager run with social media, but are finding agencies can’t keep up. As one client said referring to his agency: You get the sense that agencies talk a good game… They put up a good presentation about what social media is, ...

Is an SEM Ranking System a Bad Idea?
She tells us that the Search Marketing Standard magazine has started this site to allow people to write reviews about the search marketing agencies they've worked on, whether it's positive or negative. After doing an interview with one ...

Google Working Closely With Intelligence Agencies
The major intelligence agencies in the US have turned to Google to help them better share and process information they have on security threats. read more. More...

Sales Pitch - you present to real people not automatons
By taking the time to minimise the risks the agency stands a better chance of being awarded the contract. Buyers are people! A sales pitch, tender or a beauty parade is a form of mask worn by commercial buyers to hide behind. ...

Marketing Jobs - Marketing Coordinator
Coordination of marketing projects and liaison with external marketing agencies;; Marketing support to the franchises including processing orders, guidance regarding marketing policies, introducing new marketing material and strategies ...

Can You Leverage Your Famous Brand To Launch New Products?
Then again, some marketing agencies do try to pull a fast one by proliferating multiple brands based on the simplistic arguments about segmentation and target markets. So, the answer to the question, can only be, I have absolutely no ...

Geary Interactive Acquires Fathom Online
Geary Interactive, a full service digital marketing agency has announced the acquisition of Fathom Online, which is a SEO company. Geary Interactive is based in San Diego, California and specializes in web development, media buying and ...

Reality check: International advertising
Most professionals in the translation industry are wary of providing valuable marketing assistance at translation agency rates. It’s controversial and worth discussing. We welcome comments from others in the industry. ...