Mobile Marketing

Mobile Hairstyle Finder
This would not only be a great service to customers, it would be a terrific marketing tool for the site too. Where to Use It: No where in particular springs to mind, but really anywhere you are with a few minutes to spare and a hair ...

2008: A Year for Mobile Marketing
2008 is a year for mobile. There are fantastic case studies out there of successful ways marketers are using the myriad mobile marketing vehicles: SMS, WAP display ads, search, custom landing pages, games, promotions, video, ...

Glu Mobile: Senior Digital Marketing Manager, San Mateo, CA
This position is responsible for leading the North American digital marketing efforts for Glu Mobile. In this role you will build web and wap traffic by creating compelling online and mobile marketing programs. ...

Mobile Marketing is on its way
AdAge is telling us that 2008 is not the year for mobile marketing and lays out five reasons why that is so. It’sa good article as it helps cut into the hype while showing the there are solutions on the way. ...

Mobile Marketing Will Have To Wait
Unfortunately, 2008 won't be the year that mobile marketing finally takes off, says Ad Age's Alice C. Cuneo. For starters, there simply aren't enough mobile Web users in the US: of the 219 million nationwide subscribers, ...

Adelaide City Council goes live with an Earth Hour mobile ...
Posted by Scott Johnson, Chief Marketing Officer. Earth Hour sponsor the Adelaide City Council has creatively used Campaign Mobile to promote the international energy-conservation campaign. On the 28th of March a broadcast email was ...

Mobile Marketing and Advertising
Mobile advertising has also come up into place. As defined by Wikipedia, mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is therefore a subset of mobile marketing. ...

Mobile Marketing Based on Place Is Finally Making Strides
... Network Loopt to Serve Geo-Targeted Banner Ads Without Invading Privacy By Alice Z. Cuneo Published: March 31, 2008 SAN FRANCISCO (AdAge.com) — Location, location, location is the mantra of the emerging mobile-marketing industry. ...

Official Grand Opening of PlayPhone Brazil
In addition, PlayPhone’s CEO Ron Czerny, also attended a party, sponsored by the MMA (Mobile Marketing Association)Mobile Marketing Forum in Latin America, that happened in Sao Paulo on 03/26/2008. From left to right: Jay Moore VP of ...

Ad Age: Why ‘08 Isn’t Mobile’s Year — Again.
I wrote a post a few days about eMarketers Mobile Marketing Report and my distaste for the way some large mobile advertising are maintaining the status quo. Ad Age listed 5 reasons why ‘08 isn’t mobiles year and surprising to me #4 ...