Marketing Books

My Favorite Books on Book Marketing and Promotion Every Author ...
I’ve read dozens and dozens of books on book marketing and usually have found a morsel or two of useful information in each one. Here’sa list of my favorites. By the way, I’ve personally met or have spoken to each author and can attest ...

The Ultimate Web Marketing Strategy Guide
The book provides information on promoting sites using traditional marketing methods such as press releases and even article marketing. You read about link building and even search engine optimization. The creme del-la creme of the book ...

Personal Brand’s Need Personality - Just ask Rohit Bhargava
He authors the popular marketing blog Influential Marketing and will be publishing his first marketing book called Personality Not Included in early 2008. Rohit is a celebrity in the personal branding world. He was named “Personal Brand ...

Internet Marketing Resource #4 - Analytics
The number one keyword phrase is obviously Gorilla Marketing. That's why I have the Amazon links to the Guerrilla Marketing books. Knowing what sites link to you is important, but seeing what sites actually drive traffic to your site is ...

Join The Conversation Or Watch Your Business Whither Away And Die
What makes this book even better than most, is that Jaffe stays true to his core (his marketing background) by consistently tying everything that he shares with selling more stuff to more people. The book does an excellent job of diving ...

Publicity Neepery Part One: Overview, With a Sprinkling of Pragmatism
Doing publicity/marketing for her books is generally not the author’s job. Her job is to write, and to work with her editor to make the book as good as it can be. Once they’re done with that, it is time to let go and stay out of the way ...

Personality Not Included - Book Launch
Rohit Bhargava from Influential Marketing Blog is currently in the process of launching his book Personality Not Included . He decided to approach his book launch in a very unique way and I believe its the new engagement model that ...

Your Flagship Product
Guerrilla Marketing - This book, by Jay Conrad Levinson, written in the 80’s, has spawned a whole series of Guerrilla Marketing books and seminars. It’s become a household name amongst small business owners. ...

How to Create a Book Marketing Plan
A book marketing plan is an outline that will help you determine where and how you will promote your book. It can also serve as an indicator of how well your book may do in the market, once you publish it. ...

Book Marketing Landmines and How to Avoid Them
In order to conduct a successful book marketing campaign as a POD published author, you will need to understand the challenges that can hinder your success. If you are not aware of these challenges and try to blindly market your book, ...