Marketing

BOOK LAUNCH! The Personality Not Included Interview Series
Buypni_2 Three days ago I issued an open call on my blog to ask for any blogger to send me a 5 question interview that I would personally respond to (without cutting and pasting responses). Today is the launch day for Personality Not ...

Why The Dark Knight's Viral Marketing is Absolutely Brilliant
A few days ago as I was writing our latest update on The Dark Knight's ever-growing viral campaign, I got in a fight with a good friend about viral marketing in general. He believes that viral marketing on the whole is an entirely ...

The Internet Marketing Unlist: 49 Things You Probably Are Doing ...
My Internet Marketing List of last week got one heck of a response - 22000 unique visitors in 3 days. Even though most of you losers didn't subscribe to my RSS feed, it gave my limp, damp ego a nice boost. In the interest of beating a ...

Internet Marketing: General
Internet marketing could have multiple aspects, which we try to explain and explore on this article. The different methods of Internet marketing include:• Sponsored Listings with Google, Yahoo and MSN (Google Adwords, Overture) ...

Product Marketing Manager
Anchor Intelligence is looking for a smart, passionate, and experienced Product Marketing Manager to develop and execute results-driven marketing strategies. You will be managing outbound messaging and positioning for a suite of complex ...

Church Marketing Lab: Welcome Displays, Bulletins and More
As the Church Marketing Lab nears 2000 members, we want to remind you that anyone can take part. Whether you're a designer, a person with a question or someone with an opinion, it's the perfect place for you. ...

Talking about mobile marketing
As you may know, my research coverage at Forrester has shifted into mobile marketing. Last night, I moderated a panel discussion last night for MITX and we talked about the industry for a couple hours with The Weather Channel, ESPN, ...

Rowing Into a Marketing Current
The whole media landscape has changed, says Nick Walford, chief operating officer of Mindshare Performance, a global marketing group. The world has changed from where brands look to engage consumers more through activity they're ...

News Makeover Impacts Marketing
The Project for Excellence in Journalism's new state of the media report contains some intriguing insight for marketers. News is now a service, not a destination. Because people read news throughout the day, the pressure to continually ...

Online marketing is getting awfully mainstream!
Instead, the megabrand is relying on a blend of word of mouth and online marketing. They'll be doing some sampling targeted at influential companies like MTV and Google and offbeat stunts in key shops and lots online banner ads. ...