Marketing

Video of BigDog Beta Quadruped Robot Is So Stupid It's Hilarious
PF: This video was just for fun, as was our popular music video Mac or PC but Seedwell is our newly created viral marketing company. It was co-founded by David Fine, Beau Lewis and myself. We produce content both for fun and for hire. ...

Digital Marketing Ecosystem
Context matters in viral marketing, and it matters in concert with content. Your customers are time starved, it's your job to join the conversations they are already having and to help them connect the dots with you. ...

B2B Marketing Priorities 2008
Strictly Business - A Column From Search Engine Land Let’s face it, life is about priorities. There’s never enough time, money, or resources for everything. Consequently, we must prioritize. Doing so forces us to choose between what we ...

Video Ads Live on Google SERPs
It’s been a long time coming, but we’ve long seen it coming down the pike: Google’s got video ads in search engine results pages today. Danny Sullivan has long said that Universal Search, with its integrated video in SERPs, ...

The Viral Garden's Top 25 Marketing Blogs - Week 100
A reminder that the Top 25 Marketing Blogs are ranked according to the number of sites/blogs linking to each, according to Technorati. The number you see after the blog name is how many sites/blogs Technorati claims have linked to the ...

7 key trends in youth marketing - Spring 2008
The fitness landscape that determines success in marketing to young consumers is changing. 10 years ago, the TV provided the de facto advertising channel to win the hearts and minds of this often difficult to reach demographic. ...

Jeremy Wood of Google Discusses Gadget Marketing
Jacqui Jones from Netconcepts asks some really great specific questions about the internet marketing side of gadgets. It is great to hear people asking Google these marketing questions. This is a really impressive interview, ...

7 Long-Term Marketing Strategies on a Budget
Marketing and advertising expenses are usually areas where small business owners proceed with caution, and that’s understandable. Smaller businesses have smaller marketing budgets, and each dollar is that much more important. ...

2nd Annual New Media Marketing Conference, Gallagher Estate, Day One
Eric Edelstein did an excellent job getting us all very excited about his passion, affiliate marketing, and Arthur Goldstuck brought us the hard (but not necessarily cold) realities of mobile and blogging stats here in South Africa ...

Budgeting for hotel internet marketing
I’ve read a recent article which produced a survey as a budgeting guide for hotel Internet marketing in 2008. I think it’s good to know what others are doing and focusing on, but most of the numbers, that the survey offered, ...