Marketing Campaign

Senior Online Marketing Manager / Confidential / Cupertino, CA
We are looking for an exceptional individual that will be responsible for full online marketing campaign life-cycle management including managing campaigns from concept and development to ROI analysis. Position Responsibilities:Develop ...

Why Not A Creative Marketing Campaign For Safari?
I can imagine a safari marketing campaign like the Axe effect, instead of the chicks going wild because of the smell of Axe, both men, women and kids would go bananas over the cool Safari browser, and they will get sucked into the ...

Garmin’s rather limited mobile marketing campaign
A few hours ago I wrote about Garmin’s mobile marketing campaign in tonight’s Evening Standard newspaper. Here’s the ad as it appeared in the paper: screenshot. And here’s the reply text I got: Screenshot0002 ...

How To Start A Social Marketing Campaign
Social marketing is a relatively new, often misunderstood form of online marketing that is reaping huge rewards for website owners who incorporate it into their marketing plans.I work with clients and customers who, while being very new ...

Who Did the Marketing Campaign?
“Chapter 27,” the movie about the guy who killed John Lennon, is about to be released. But ask yourself: when you look at this poster featuring the generally lissome Jared Leto, does it make you want to rush out to the multiplex?

Quite Possibly the Best Viral Marketing Campaign Ever
What it turns out to be is part of a guerrilla marketing campaign for the new BMW 1-series coupe which will be launched in the US this year. Or, if you can't see this coming, launched to the US via the massive (and fictitious) 454-meter ...

New Marketing Campaign
I’m creating a new email and print mail marketing piece. Its been a difficult process as choosing promotional images has never been easy for me. It seems I’m either too attached to a photo or am unable to distance myself enough to be ...

6 Critical Elements In Creating Successful Web-Marketing Campaigns
Your Web-marketing campaign should be aimed at achieving more than just a sale; it should be aimed at creating a satisfied customer who will promote your company through word-of-mouth. To achieve this end you must deliver a variety of ...

How To Stage A Viral Marketing Campaign That Works
If you want to make sure that you get the maximum return possible on your viral marketing campaign, you will need to get the rebranding balance just right in your free ebooks. The best way to do this is by making sure that the links are ...

How to Run an Effective Search Marketing Campaign?
Search marketing and pay-per-click advertising can be puzzling and hard to manage. But it doesn’t have to be, and here are whole instructions for organization an efficient search marketing campaign. (1). Define your customer and the ...