Digital Marketing

Best Practices Just Got More Important With Proposed New York Law
The issue underscores just how important other targeted marketing—particularly permission-based digital messaging—can be to the marketer who wants a comprehensive, multi-channel campaign to which consumers will truly be receptive. ...

Solutions Architect, Digital Marketing / Confidential / Los ...
The Solutions Architect is responsible for all client service engineering efforts within the Digital Marketing division including the management of solution architectures, data architectures, development and coding efforts & QA. ...

Presidential Race and Digital Marketing
The point is that what Obama has done in terms of digital fundraising is just amazing. He has given people an opportunity to make a difference. He has made a $25 campaign pledge feel like it means something. And in the age of digital ...

Traditional marketing versus Digital Marketing
Digital Marketing is the reverse because it is the very targeted viewer (consumer) searching for very specific content. Thus, the strategy of Digital Marketing is very different and most of all it is very much measurable. ...

STG Media Corp. Combines Forces with Internet Solutions Provider ...
CEO adds, “We utilized Salient Digital on a contract basis for several years, because we didn’t want to turn away anyone’s business. As our digital marketing needs grew, we realized we had to join forces in a more permanent way,” Lark ...

We're A Digital Shop!
Several traditional agencies have recently revamped their sites to show off a more digital sensibility. San Francisco's Hal Riney Partners uses Minority Report-inspired navigation driven by physical interactions with you webcam: ...

Chinwag Live: Tomorrow's Ad Formats (London) Part 2
Panel sees huge opportunity for agencies and clients within the rapidly emerging digital outdoor space - not just outdoor but the whole interaction and joining of the real and virtual worlds. It begins to provide customers with ...

Speaking engagements for March & April 2008
There have been many developments within New Media and digital marketing over the last few years. At the moment, the momentum is building – with more and more people using cell phones and with internet access becoming cheaper and easier ...

Search: SEO (rich content) p2, Creating a findable strategy
Search Engine Optimization; Search Engine Marketing Paid placement search (pay per click, PPC) Paid inclusion: pay the search engine to include you Combination of paid placement + organic search; Social Networks and Media ...

expanding horizons
Madison Avenue Journal has invited me to Ad:Tech San Francisco April 15th to 17th, 2008- and I’m looking forward to getting pretty inspired as the theme of the conference is : “brand strategy and the expanding world of digital marketing ...