Marketing Books

My Favorite Books on Book Marketing and Promotion Every Author ...
I’ve read dozens and dozens of books on book marketing and usually have found a morsel or two of useful information in each one. Here’sa list of my favorites. By the way, I’ve personally met or have spoken to each author and can attest ...

Before The Big Bang marketing book
Web strategy expert , Dan Hollings, the secret strategist pulled off the phenominally successfully internet marketing campaign that propelled the move The Secret to internet sales nirvana, reveals in print his secret marketing book ...

Get Your Free Marketing Books & Tools From Easter JV Giveaway 2008
And even if you don’t list build, you can find some cool books, software and tools. Choose carefully though, about 20% of the products are good but 80% are cr@p!! If in doubt, just use a throwaway email address so that your main inbox ...

Book Marketing Books All Authors Must Read by Scott Lorenz
Web-Savvy Writer is a MUST read if you want to utilize the most cost effective and viral methods in promoting your book like blogs, pay per click advertising, online reviews, ezines and more. After reading a few chapters you'll soon . ...

Comic Book Marketing for the Mentally Challenged, Part V: Blogging ...
I know a lot of comic book publishers and comic creators are already familiar with blogs, and many of them run blogs for their books. What I also know is the majority of them are doing it completely wrong. While it is a noble effort to ...

Your Flagship Product
Guerrilla Marketing - This book, by Jay Conrad Levinson, written in the 80’s, has spawned a whole series of Guerrilla Marketing books and seminars. It’s become a household name amongst small business owners. ...

Marketing Experts and Self-Proclaimed Gurus
Indeed, as a marketer myself, I have read over 300 marketing books in the last two decades. Many are very similar and over the years the buzzwords change and the methodology changes a little is well. What is very fascinating about this ...

Marketing the book, Joe's Story
The lesson is that, once you've written the book and it is in the process of publication which can take as long as a year, spend your time learning about marketing. I kind of messed up in that part. Make contacts, make yourself visible, ...

Face Books
George Jones is taking what he learned about merchandising dresses at Dillards and applying it to the merchandising of books at Borders, reports Jeffrey A. Trachtenberg in The Wall Street Journal (3/12/08). What George learned was “that ...

Seller Beware
The internet has empowered customers to fight back against corporate injustice. These activists who have been dubbed Consumer Vigilantes by Business Week in their article about customers who go way beyond telling their friends about ...