Marketing News

Green Vows
GE’s Jeff Immelt and Wal-Mart’s Lee Scott fend off conservative attacks on their environmental policies. (more)

Unilever & Madonna
Madonna’s first single off of her new album “Hard Candy” is to debut in a new Sunsilk hair products commercial, Unilever announced. (more)

Instrumental Pop
Are excessive lyrics ruining pop music? (more)

China Blocks YouTube Amid Tibet Unrest
Video sharing site YouTube became unavailable in China as authorities cracked down on protests in neighboring Tibet. read more. More...

Red Ledges Enlists IF Marketing & Advertising for Interactive ...
Austin advertising agency provides website and e-marketing services for luxury Park City area community.

AOL Highlights Platform-A Integration Focus With Unified Search ...
AOL announced that Platform-A has combined contextual ad targeter Quigo’s FeedPoint search marketing tool with Advertising.com’s OutSearch data analysis product. While AOL said the move was done to enhance its search engine …

Can offline marketing and advertising help you save money in ...
We know that offline marketing and advertising drives demand that can be captured, and monetised, online. The correlation between TV advertising and paid search performance, for example, has been much discussed; and direct mail, ...

Wizard Academy Press’ New Book on Marketing to Women, ‘The Soccer ...
In their new book, “The Soccer Mom Myth” co-authors Michele Miller and Holly Buchanan show companies and marketers how to market to women in general, but more importantly, how to market to women as individuals. (PRWeb Mar 17, 2008) ...

Advertising, marketing company opens in Salem and Portland (Salem ...
Maria Sleeman and Henry Gahlsdorf have opened an advertising and marketing company with offices in Salem and Portland. The company, Element Design and Strategy, also does branding work. The two are University of Oregon graduates and ...

Red Ledges Enlists IF Marketing & Advertising for Interactive ...
Austin advertising agency provides website and e-marketing services for luxury Park City area community (PRWeb Mar 17, 2008). Read the full story at http://prweb.com/releases/2008/03/prweb774214.htm.