Marketing Magazine

Study Looks at Irish Mobile Usage
Irish mobile marketing agency Return2Sender has released the results of research into the mobile behaviour of Irish consumers. The research was conducted by Lansdowne Research, who quizzed 1000 Irish consumers on their attitudes toward ...

Don't Stop at WAP
David Murphy meets Meidad Sharon, Director, Product Marketing and Business Development, Content Solutions at Comverse, a company with some interesting ideas on how network operators can make money from mobile advertising ...

O2 Ties Up with Napster for Music Download Service
“This is another great example of our strategy of creating deep-level partnerships with the best companies in the world to deliver compelling services to our customers,” says O2 UK Marketing Director, Sally Cowdry. ...

US Consumers Ready for Mobile Banking, Study Finds
Market research firm Harris Interactive has released details of a study that shows that US mobile phone users are increasingly comfortable using their phone for banking and purchasing while on the move. The company interviewed 1072 US ...

Home from Phone
Translation specialist Linguatec has announced the launch of ‘Shoot & Translate’, which it says is the first photo translation programme for mobile phones, smartphones and PDAs. To use the application, the user takes a photograph of the ...

5 Ways To Grow Your Business Using Thenetworkmarketingmagazine.com
He said, “There is only one of me, and now armed with The Network Marketing Magazine, I can give a new person an assignment to read a number of articles from my mentors and when they’re done, then I can then help them along their ...

Live from SES - Mobile Local Search: Finding the Way
Mobile search is clearly a hot topic, which is why I attended the session: Mobile Local Search: Finding the Way. The first panelist, Tom Limongello with Crisp Wireless, outlined the various ways consumers can engage in mobile local ...

Marketing isn’t advertising, is it?
‘External reaction has been positive; those that had seen the advertising were 22% more likely to consider using Deloitte services in the future than those who had not,’ he writes in this month’s Professional Marketing magazine. ...

Marketing Monday: Magazine Writing
I'll blog more about magazine writing if you guys are interested. teenvoguegossip1.jpg teenvoguegossip2.jpg teenvoguegossip3.jpg teenvoguegossip4.jpg Oh, and magazine writer extraordinaire Sarah Jio interviewed me today, ...

Live from Search Engine Strategies New York 2008
The SES conference in New York has begun and our correspondent, Kent Lewis, is on the scene, bringing you the latest from one of the biggest events of the year. Below are the sessions covered so far. Day One: ...