Marketing News

Games video mashups via YouTube API
Games companies and social networks seem set to benefit from new code announced this week by...

Marketing: It’s Nothing Personal (destinationCRM)
The good news in the world of marketing is that more than more than half of all respondents in a recent Chief Marketing Officer (CMO) Council study plan to allocate 10 percent or more of their marketing budgets toward personalized ...

New Healthcare Marketing Vehicle Launches To Help Americans Living ...
This innovative cooperative advertising and marketing vehicle will feature exclusive health related products and services targeted to Americans living with high cholesterol, diabetes and obesity.

Acronym Media CEO Anton E. Konikoff and Global KDM Officer Mike ...
Keyword-Driven Marketing Leaders to Tackle Global Search Trends and Developments.

IS GOOGLE MAKING SITE SEARCH REDUNDANT? :: SOCIAL MARKETING NEWS
We suggest a little of the discernment. .. news as good as comment. Please feel giveaway to share your thoughts, as good as ideas. The site does concede follows so post your links.

Junk food advert code launched (Deepika)
A global campaign aimed at reducing the marketing of unhealthy food to children has been launched. More than 50 consumer groups are backing a voluntary code of practice which includes tight restrictions on television and internet ...

The Brain Guy wants to get inside your head: Are you paying ...
Advertising’s Holy Grail: The latest trend in marketing didn’t come from a focus group. Instead, scientists are trying to unlock consumers’ deepest desires by peering deep into the brain. What makes a person leap off their couch to buy?

Sheshunoff Management Services Taps Tocquigny For Branding ...
Tocquigny (http://www.tocquigny.com), a leading marketing firm that guides companies to winning business solutions for a digital age, announced today that Sheshunoff Management Services has hired the firm for brand strategy, ...

Stein adds marketing to his duties at CSC (Scottsbluff Star-Herald)
CHADRON - Chadron State College assistant football coach Chris Stein will be working closely with the CSC athletics department in athletic marketing.

Talbots appoints new marketing chief (BizJournals)
The Talbots Inc. said Friday has created a chief marketing officer role as part of its strategy to refresh the clothing retailer’s brand. (TLB)